My advice to artists, labels and A&R representatives is to NEVER SEND MUSIC TO RADIO STATION ADDRESSES; at least not to college radio station addresses! Why do I say this? Well, I've been on college radio for nearly 10 years now and at three different colleges. I've experienced the exact same situation at each of them. Within these 10 years, the combined number of cds that have been delivered to me from all three stations sadly totals less than ten! So, I always have and always will secure my own music sources and buy music for my shows. Often, I get emails from people who have sent cds to me at the radio stations' addresses. In these emails they ask me what I thought about their music. What more can I say except the truth; which is that "I never received it?" In fact, this week alone, I received two such emails from artists asking about their music and this is why I decided to write this message. This has happened again and again and again, and keep in mind I am only aware of the times that artists or their representatives have followed up on their music. Surely, there are many more times when I never even know music was sent to me; with the end result being that the person believes I got their music and chose not to play it! I used to bring this up with station management, but upon seeing that they were only becoming upset that I asked them about it, I stopped bothering to say anything. One thing is for sure, somebody received and kept the music! What is interesting is that each station has had the same rationale; which is that music sent to the station belongs to the station and is for everyone. Yet, in each case, the person who ends up keeping the music does not have an audience for it, or a negligible one. They have titles such as World Music Director or International Music Director, Program Director or the "catch all "Music Director." They get the music and keep it. Only they know what they do with it, but I do know that they are not giving it the exposure that it should get, if any at all! I can imagine that in many cases, the music ends up in their home collections. Is it that I have been unlucky to get shows at three different stations that operate this way? Perhaps. Is it that because I had my own music sources before I started with them and so they feel like I don't need any more? Again, perhaps, but that has nothing to do with giving me mail that has my name on it, nor does it have anything to do with getting the artists' music to the show that would most benefit them! So, everywhere online, I give my address and ask that people send music directly to me. Anyone creating music and ear-marking promotional dollars to send that music to where it might find the airwaves, should take the extra step to find out who the host is that they want to place their music, get an address from that person and then send the music directly to that person. Otherwise, there is a very high probability that you are wasting your money and time! So, once again, to artists, labels and a&r reps, my informed advice to you is to find the person you want to air your music and get an address from them. Maybe some will give the station's address, but my guess is that nearly all will not and instead will give their residence or other secure location. If you want me to play your music during one of my shows, send it to me, at the address listed in my thread here at Salsaforums http://www.salsaforums.com/showthread.php?t=6237 and NEVER to one the station addresses!